Welcome to Behind The Screens

Your go-to spot for merch tips, creative ideas, and behind-the-scenes stories — all designed to help you rock your brand and grow your merch game.

Sasha Toledo 10/1/25 Sasha Toledo 10/1/25

Client Spotlight: Vermont 100

Discover how Amy Rzeki brings the Vermont 100, Seven Sisters Trail Race, and Beast Coast Trail Running to life, building community, inclusivity, and unforgettable experiences on and off the trails.

Sasha Toledo 8/6/25 Sasha Toledo 8/6/25

Celebrating Pride and Creativity with Shutesbury Elementary

We teamed up with Shutesbury Elementary to create custom Pride hats that students decorated themselves. What started as a simple merch project turned into a celebration of creativity, inclusion, and community spirit.